App Store Promotional Offers Implementing promotional offers in your app Offer discounted pricing for auto renewable subscription products to eligible subscribers Overview Promotional offers can be effective in winning back lapsed subscribers or retaining current subscribers
Request and manage promo codes Promo codes provide potential App Store customers or reviewers with a free copy of apps or in app purchases including subscriptions on iOS macOS or tvOS You can set up a Subscription Offer the catch all term used by Apple in three ways as an Introductory Offer Promotional Offer or Offer Code In turn any Subscription Offer can have any of these three pricing options free
App Store Promotional Offers
App Store Promotional Offers
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Filipe Esp sito Jan 20 2022 3 49 pm PT 0 Comments Apple in 2020 introduced new ways to help developers boost in app subscriptions which include special discount codes Now the company is Promoting in app purchases means highlighting specific offers directly within the App Store This makes them more visible to potential users before they even download the app
Promotional offers allow you to increase the revenue for your app by promoting a user s subscription to a new offer You can use this technique to win back users who canceled their subscription or to upsell users from a monthly to a yearly plan Promotional Offers are created from within App Store Connect and are included as a pricing option to an existing subscription product When you click the option next to Subscription Prices you ll see an option to Create Promotional Offer
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App promotion also known as mobile marketing refers to the process of promoting or advertising your app There are lots of ways to do this including through your website social media platforms search ads app store optimization ASO influencers PR and traditional word of mouth You can offer a discounted or free period of service for auto renewable subscription products on macOS iOS and tvOS using promotional offers Limited time discounted promotional offers can be effective in winning back lapsed subscribers or
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Implementing promotional offers in your app Offer discounted pricing for auto renewable subscription products to eligible subscribers Overview Promotional offers can be effective in winning back lapsed subscribers or retaining current subscribers
https://developer.apple.com/help/app-store-connect/...
Request and manage promo codes Promo codes provide potential App Store customers or reviewers with a free copy of apps or in app purchases including subscriptions on iOS macOS or tvOS
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